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One of a series of reports on the 6th Marketing Skills Competition of the Marketing Teaching and Research Office of the Department of Sky Bet and Trade

Publication time: 2015-01-20 Source: Author: Photography: Number of views:682

The end of the period is approaching,The sixth Sky Bet skills competition of our school kicked off successfully,This competition will span 2014—Two semesters of the 2015 academic year,Involving four competition items。

The afternoon of January 14th,The finals of the personal selling scenario simulation teaching competition will be held in the conference room 504 of the Department of Sky Bet and Trade in Building B,Attracted many teachers from the Department of Sky Bet and Trade、Students are here to watch,Cheer for the players!8 teams participating in the finals,from Senior 11 Marketing Class and Senior 12 Marketing Class respectively,They have all passed the script screening、Preliminary elimination of multiple rounds of competition,Just entered the final competition。

The Sky Bet organizing committee has limited the theme of the Sky Bet: personal selling scenario simulation,It is clarified in the scoring rules that the content of the Sky Bet must reflect the actual sales process as truly as possible,Represent customer objections during the promotion process and handle them appropriately,Basic links to achieve sales tasks。The eight participating teams each chose to simulate a diamond ring、Mobile phone、Cosmetics、Fruits、Clothing、On-site sales of juicers and other products,In the division of labor,Salesman made、Role allocation among customers,Designed to be humorous and interesting,A storyline that is consistent with personal selling methods,Reflects the different sales techniques in the personal selling process,And the handling process for different customer objections。

In a sitcom compiled by Liu En, a student in the 11th grade Sky Bet class,Two fruit vendors,Arguing against each other,You sing with me,The fight for a pair of apple-buying customers,Finally the dust has settled,A hawker has a lower price advantage、Win with a fruit knife as a gift,Successfully sold a box of apples……,“lose”The vendor after the customer left,came over and said: brother-in-law,You are so awesome,Another box sold!Suddenly,There was a lot of laughter on the field,Being like this“Family Alliance”Impressed by the sales method!This team later won the first prize for the group,And“Brother-in-law”received“Promotion Star”Second place for individual award。

Teacher Yang Qingping of modern sales technology course,A brief comment on the on-site question-and-answer session of each participating team。The judges and teachers on site spoke highly of the Sky Bet significance of this competition,Also made many suggestions on the content and format of the competition,To Mr. Yan Liming who participated in this competition and achieved good results、Teacher Han Chunyan、Teacher Gu Wenjing expresses congratulations。

Department of Sky Bet and Trade Marketing Major Response School“Unity of knowledge and action、Pay attention to both reason and reality”’s teaching philosophy,Since the start of skills competition activities in 2010,Planning contest held、Debate Contest、Sales Contest、Research questionnaire design、Practical training with distinctive themes such as housing exhibitions、Competition,Teacher、Students are all in the process of competition,Benefited a lot。Everyone is looking forward to the continued development of more content-rich competitions in the future。

About the progress of the 6th Sky Bet Skills Competition,We will continue to report。

Department of Sky Bet and Trade

January 14, 2015

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