Professional Sky Bet to online marketing and e-commerce live streaming
[Professional Sky Bet]
This major is based on the geographical advantages of Lianyungang’s local Belt and Road strategic pivot，Based on the Sky Bet professional group of Jingdong Sky Bet Industry College of our school，Combined with the characteristics of our school’s agricultural live broadcast，Job group for the live streaming industry chain，Based on the integration of industry and academia，ComplyThe development of “Business and Agriculture”Demand，In-depth cooperation with relevant mainstream live streaming Sky Bet platforms，Provide full project-based course teaching；Focus on cultivating people who can engage in new media promotion、Live broadcast Sky Bet operation、Live broadcast Sky Bet anchor、High-quality "innovators" for positions such as live broadcast content planning and creation、Composite、Application-oriented technical skills talents。
[Cultivation Goals]
Cultivation of ideological and political firmness、Mutual skills and moral skills，Master the basics of online Sky BetKnowledge，Has network investigation and analysis capabilities、Sky Bet streaming ability、Business negotiation ability、Marketing planning ability、Customer service capabilities、Online store operation and management capabilities；Learning and applying, integrating knowledge and action，Germany、智、body、美、Comprehensive development of labor，Have a certain scientific and cultural level，Good humanistic qualities、Sky Bet ethics andAssist farmersConsciousness, craftsmanship of excellence, continuous optimization and innovative thinking, strong Sky Bet ability and sustainable development career ability；Master the professional knowledge and technical skills，Job group for the live streaming industry chain，Engaged in new media promotion、Live broadcast Sky Bet operation、Live broadcast Sky Bet anchor、High-quality "innovators" for positions such as live broadcast content planning and creation、Composite、Application-oriented technical skills talents。
[Main Courses]
New media marketing practice、Digital Marketing、Content Marketing、Live broadcast operation practice、Short video production and operation、Basics of Sky Bet、Internet Marketing and Planning、Cross-border Sky Bet practice、Online store operation and management、Business data analysis, etc.。
[Skills Competition]
Students can obtain the National Computer Proficiency Certificate、English Proficiency Certificate、1+X Agricultural Products Sky Bet Operation Certificate (Intermediate)、1+X Sky Bet Data Analysis Certificate (Intermediate) and other certificates。
【Sky Bet and Employment】
Graduates can be qualified as Internet marketers in various enterprises and units、Online Brand Management、Customer Service、Information Management、Channel Promotion、Customer management and other work。Specific job position: SEO Optimization Specialist、SEM Promotion Specialist、Brand Marketing Specialist、New Media Assistant Designer、New media editor、Live broadcast assistant、New media operations specialist、Live broadcast planning specialist、Sky Bet anchor、Promotion specialist and gradually promoted to new media operations manager、Live Project Manager、Brand Marketing Manager, etc.。College past transfers、The pass rate for associate degree to bachelor degree is as high as 60%，Students are admitted to Nanjing Normal University through various channels、Nanjing Audit、Continue undergraduate studies at Xiaozhuang College and other well-known universities。
E-commerce professional Sky Bet
[Professional Sky Bet]
E-commerce major was founded in 2004，Currently there are more than 220 students in this major，The enrollment scale has been increasing year by year in the past three years，Previous graduates have always maintained a high employment rate。The major currently has 8 full-time teachers，1 professor among them，1 associate professor，6 lecturers，All professional teachers are “double qualified” teachers，Master’s degree accounted for 87.5%。Teachers participated in the provincial information teaching competition、Won 6 awards in micro-course competition；Leading students to actively participate in school-level and provincial-level college student innovation and entrepreneurship competitions won two awards respectively、Third Prize，And actively participate in industry enterprise competitions。In the past three years, e-commerce professional teachers have hosted more than 10 provincial and municipal scientific research projects，Published more than 60 academic papers in domestic and foreign journals and conferences，Published 3 monographs，Chief editor and co-editor of more than 10 professional textbooks，including two national “Twelfth Five-Year Plan” textbooks。 Won nearly 10 educational and teaching achievement awards at different levels in the past three years，Completed the construction of the core course "Sky Bet to E-Commerce" and "Internet Marketing Practice" course resource platform。2014，The e-commerce teaching team was rated as the school’s “Excellent Teaching Team”。
[Cultivation Goals]
This major is for Sky Bet、Foreign Trade、Internet services and other professional fields，Cultivate physical and mental health，Have high professional ethics and legal literacy，Master the business processes and operational characteristics of cross-border Sky Bet、Marketing skills of cross-border Sky Bet platforms and Sky Bet foreign trade knowledge，Have certain foreign language ability,Able to engage in cross-border Sky Bet trade、Internet Marketing、Cross-border website platform operation work，And provide online procurement for the cross-border economy in the region、Online sales、High-quality technical and skilled talents for online store management。
[Main Courses]
Sky Bet、Basics and practice of cross-border Sky Bet、Internet Marketing、Cross-border Sky Bet multi-platform operation、Sky Bet data analysis、Sky Bet copywriting planning and writing, etc.。
[Internship training]
This major currently has 4 on-campus laboratories，Including Sky Bet operations laboratory、Online Entrepreneurship Training Room、Customer Relationship Management Training Room、Website Construction Laboratory。Each lab can be used by 50 students，Can satisfy students’ on-campus experimental training。At the same time，In order to ensure that the knowledge and skills students learn in school can be integrated with enterprises，This major is related to Lianyungang Tianma Network Development Co., Ltd.、Jiangsu Sibei Business Service Co., Ltd.、Taiwan Yellow Pages、Jiangsu Jingchuang Future Enterprise Management Co., Ltd. and many other units signed a school-enterprise cooperation agreement，Establish corresponding off-campus training base，Guarantee students’ needs for on-campus internships。
[Skill Certificate]
Students can pass the exam while in school，Obtained the National Higher Education English Application Proficiency Certificate、National Computer Level Examination Certificate、Cross-border Sky Bet specialist and other related skill certificates。
[Employment prospects]
Now，my country’s Sky Bet has formed a good industrial operation situation，Shortage of Sky Bet professionals，Good employment prospects。
